Jake Doering - Product Designer

About 2.0

I leverage a human-centered and Design Thinking-oriented approach to help companies build mobile & web products people love. An interest in behavior and a background studying Psychology & Cognitive Science at UCLA foster that approach. My expertise includes product design, UI/UX, copywriting, brand identity, needfinding, concept discovery & validation, interaction & motion design, rapid prototyping, and studying & iterating for user behavior. 

 

I designed and co-founded Cassette: a virtual notetaker that empowers creatives to focus on conversations. 

 

Currently, I freelance and consult on product design. If you have an interesting project, role, or just want to say hello, I'd love to hear from you.

 

Jake Doering

(n): designer of human-centered digital products, services & platforms. Consults on product design for startups and technology companies in San Francisco & worldwide. 

 
 

Lately

First product designer (contract), Bright (YC W15)
Product design consultant, Cambridge Cancer Genomics (YC S17)
Product design consultant, Tetra (YC W17)
Cofounder & product designer, Cassette (acquired by Evernote)

 

Design

Product
Experience
Interaction
Visual
Motion
Brand

 

Process

Empathy-building & need finding
Ideation
Rapid prototyping
Validation
Studying & iterating for behavior

Also

Creative direction
Copywriting
Product Strategy
Design Research