Jake Doering - Product Designer

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Hi, I’m Jake.

I run a one-man product design studio based in San Francisco, helping startups design digital products, services & platforms for humans.

 
 

Lately

Freelance product design lead, Bright
Freelance product design lead, Tetra (acquired by Atrium)
Product design consultant, director level, ShopStyle
Product design consultant, Cambridge Cancer Genomics
Cofounder & product designer, Cassette (acquired by Evernote)

 

Expertise

Design

Product
Experience
Interaction
Visual
Motion
Brand

Process

Empathy-building & need-finding
Ideation
Rapid prototyping
Testing & validation
Iterating for behavior

Also

Creative direction
Copywriting
Product Strategy

 

About

portrait_crete

Born in San Diego, I studied psychology & cognitive science at UCLA and worked on design with some startups in Santa Monica before moving to San Francisco to co-found and design Cassette. I was lucky to work with a small and amazing team there advised by David Kelley, founder of IDEO and the Stanford d.school.

Since Cassette’s exit to Evernote, I’ve been consulting with startups and technology companies globally while based in California. I’ve been fortunate to lead product design at some amazing companies, including 4 Y Combinator-backed teams. I’ve designed consumer and business products and services across a variety of industries, including renewable energy, biomedical research, cancer therapeutics, live music & events, fashion & e-commerce, productivity, creative tools, and design services.

Outside of my work, I place a high value on creativity, learning and relationships. As a lifelong musician I’m always scouring new music and occasionally making some. These days, travel, food, photography, and a healthy dose of matcha and leisure sports (currently: tennis) keep me going.

 
 

Press

20 on the Rise: Designers, a campaign from Gusto, Peerspace, HoneyBook, and the Rising Tide Society.
Fast Company
VentureBeat
Product Hunt’s The Best Product Launches of 2017